This is part 2 of advice on brand marketing from a brand marketer to make your life easier when building a brand.
Branding
How to successfully build a brand strategy – a guide for non-marketers (Pt.1)
People think brand marketing is easy and, even if they have no clue about marketing in general, they think they know best. This is part 1 of advice on brand marketing from a brand marketer.
Back from the dead: Product relaunch and rebranding
Quick re-launch and re-brand of problematic product categories; an example based on my construction industry experience.
How to improve brand reputation on social media
How I helped a medical cosmetics & beauty company improve their reputation on social media and drive sales from it.
violetdiamanti.com 