People think brand marketing is easy and, even if they have no clue about marketing in general, they think they know best. This is part 1 of advice on brand marketing from a brand marketer.
General
Marrying marketing and web development
How marketing is connected with web development and how I kickstarted my tech skills in the digital world
Agile Marketing – managing projects faster, simpler, in real-time
Project management is not an easy job, especially in an agile world. Find out how to be more agile in your project approach and what project management tools to use, in order to achieve agile marketing excellence.
Working with a micromanaging boss
Micromanaging can occur in many forms - what does it look like? How do you cope with micromanaging?
The culture of Esports as a social trend
The culture of E-sports as a social trend in Europe and Germany. Assignment for my German class of ’16-’17 - translated into English.
What’s the point of measuring marketing?
Marketing metrics might be boring. But being good at measuring marketing and marketing analytics can help you achieve your marketing and professional goals.
My must-read SEO blogs that can help in achieving Page 1 search results status
In need of tips to create an SEO strategy? These are the blogs that helped me and can help you, too.
Die Kultur der ESport als ein Sozialer Trend
The culture of E-sports as a social trend in Europe and Germany. Assignment for my german class of '16-'17
10+1 hot digital marketing terms we will get to explore further in 2018
Having a headache with 2018 digital marketing terms? This is my experience.
Back from the dead: Product relaunch and rebranding
Quick re-launch and re-brand of problematic product categories; an example based on my construction industry experience.
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